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Email, SMS & messages

Keep the links in your messages editable

Use a managed link in newsletters, SMS and messages, leading to your website or app.

Create your free link See pricing

Free for up to 3 projects

Your projectLink routing example
Example
gotoapp.store/your-project/newsletter
Choose a visitor’s device
DestinationYour website or iOS destination

One website for every device, or separate store destinations.

How this fits
your setup

A sent message cannot be edited, but its GoToApp destination can. Give each mailing its own path to keep its request history separate.

  1. Choose the destination

    Use a verified website, app store or supported attribution link.

  2. Create a campaign path

    Give the mailing a recognizable address. Add UTM parameters and enable passthrough if your web analytics needs them.

  3. Test before sending

    Check your email or messaging client on the devices your audience uses.

Measure the right action

GoToApp counts link requests. Mail scanners and preview bots can open links before the recipient does. Use destination analytics to measure signups, bookings and purchases.

Questions about this setup

Can I change a destination after sending?

Yes. Updating a project changes the destination used by its links.

Are clicks the same as readers?

No. Repeated requests, previews and scanners can all contribute to the count.

Use the same link setup elsewhere

Websites, shops & booking

Send visitors to your own website, product page or booking page. No mobile app required.

Quizzes, funnels & checkout

Link to a quiz, signup flow or checkout on your verified domain. Keep the funnel you already use.

One link, both stores

Share one URL for your iOS and Android app. GoToApp sends visitors to the destination you set for their device.

Ads & creator campaigns

Give ads, creators and launches separate links to your website or app. Compare requests for each placement.

Social & bio links

Link to your website, offer, quiz or app from a bio, Story or message.

QR & printed materials

Put a GoToApp link in a QR code for a website, menu, booking page or app. Update destinations without reprinting.

Attribution links

Use a supported AppsFlyer OneLink, Branch or Adjust URL as your destination. Keep your existing attribution setup.

Web-to-app funnels

Use one app link at the end of a landing page, quiz or web purchase flow, with destinations for iOS and Android.

Open an installed app

Add an existing app deep link to your GoToApp setup. The router can attempt to open it before continuing to the store.

App Store A/B tests · Pro

Split a campaign link between up to four App Store pages. Set probabilities in GoToApp and compare page performance in App Store Connect.

Plan, test and measure

Practical guides for the work around your link.

Tag and test newsletter linksUpdate a published destination

Browse all link guides

Create your first link

Create your free link

Free includes up to 3 projects for websites, funnels or apps.