Create a link
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Open an installed app

Try the app first with a store fallback

Add an existing app deep link to your GoToApp setup. The router can attempt to open it before continuing to the store.

Create your free link See pricing

Free for up to 3 apps

your appLink routing example
Example
gotoapp.store/your-app/open
Choose a visitor’s device
DestinationApp deep link → store fallback

Same shared address. Destination chosen by device.

How this fits
your setup

Returning users may already have your app. If the app supports a deep link, you can include it in the routing instead of sending every visitor straight to the store listing.

  1. Use a deep link your app supports

    Your app must already handle its URL scheme or associated web link.

  2. Add it to the app settings

    Save the deep link alongside the store destinations. HTTPS deep-link domains require ownership verification.

  3. Test installed and uninstalled states

    Check both paths on real devices, from the browsers and social apps where you will share the link.

A routing attempt, not installation detection

Browser behavior determines whether the app opens. GoToApp attempts the configured deep link, then uses its normal destination flow when that attempt does not take over.

Questions about this setup

Does store routing still need an SDK?

No. But opening a specific app screen requires the app to support the deep link you supply.

Will users reach the same screen after installing?

GoToApp alone does not preserve that context through installation. Deferred deep linking requires a separate app-side or provider setup.

Use the same link setup elsewhere

One link, both stores

Share one URL for your iOS and Android app. GoToApp sends visitors to the destination you set for their device.

Ads & creator campaigns

Create readable links for ads, creators and launches. Keep the app destinations together and review clicks for each link.

Social & bio links

Use a readable app link in your bio, Stories and messages, with device routing and fallbacks for supported in-app browsers.

QR & printed materials

Put a GoToApp link inside a QR code for packaging, posters or events. Update the app destinations without reprinting the code.

Attribution links

Use a supported AppsFlyer OneLink, Branch or Adjust URL as your destination. Keep your existing attribution setup.

Web-to-app funnels

Use one app link at the end of a landing page, quiz or web purchase flow, with destinations for iOS and Android.

Your next campaign
starts with a link

Create your free link

Up to 3 apps on Free. No SDK for store routing.