Email & push links
Keep your app links organized across messages
Use separate links for newsletters and lifecycle messages. Set destinations for each device and test the journey in the clients your audience uses.
Free for up to 3 projects
One website for every device, or separate store destinations.
How this fits
your setup
Use a separate path for every creator, ad or launch. Keep destinations together in one project, whether you promote a website, a service or an app.
Set up a project
Add your verified website, store URLs or supported attribution link.
Name each placement
Create paths such as /creator-alex, /newsletter and /summer-ad.
Review activity
Compare link requests. Measure leads and sales in your website analytics, or installs with your store or attribution provider.
Keep campaign measurement with the destination
For websites, add UTM parameters to the shared URL and enable parameter passthrough in the project. Direct store links support store campaign labels. Attribution links retain their provider configuration.
Questions about this setup
Can creators share the same destination?
Yes. Use separate paths in one project so each placement has its own request history.
Does GoToApp measure sales?
No. Use your destination analytics or attribution provider for purchases, leads and installs.
Use the same link setup elsewhere
Send visitors to your own website, product page or booking page. No mobile app required.
Quizzes, funnels & checkoutLink to a quiz, signup flow or checkout on your verified domain. Keep the funnel you already use.
Email, SMS & messagesUse a managed link in newsletters, SMS and messages, leading to your website or app.
One link, both storesShare one URL for your iOS and Android app. GoToApp sends visitors to the destination you set for their device.
Social & bio linksLink to your website, offer, quiz or app from a bio, Story or message.
QR & printed materialsPut a GoToApp link in a QR code for a website, menu, booking page or app. Update destinations without reprinting.
Attribution linksUse a supported AppsFlyer OneLink, Branch or Adjust URL as your destination. Keep your existing attribution setup.
Web-to-app funnelsUse one app link at the end of a landing page, quiz or web purchase flow, with destinations for iOS and Android.
Open an installed appAdd an existing app deep link to your GoToApp setup. The router can attempt to open it before continuing to the store.
App Store A/B tests · ProSplit a campaign link between up to four App Store pages. Set probabilities in GoToApp and compare page performance in App Store Connect.
Plan, test and measure
Practical guides for the work around your link.
Create your first link
Create your free linkFree includes up to 3 projects for websites, funnels or apps.