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OneLink, Branch & Adjust

Keep your attribution link in the journey

Use your supported tracker URL as a GoToApp destination, then validate the full journey with your provider.

Create your free link See pricing

Free for up to 3 projects

Your projectLink routing example
Example
gotoapp.store/your-project/paid-social
Choose a visitor’s device
DestinationYour attribution link

One website for every device, or separate store destinations.

How this fits
your setup

If your measurement already lives in an attribution platform, you do not need to replace it to organize the links you publish. GoToApp can route visitors to a supported tracker URL.

  1. Keep the tracker configured

    Set up platform destinations and campaign attribution in your existing provider.

  2. Save it in GoToApp

    Use the supported tracker URL as your app destination. GoToApp does not apply its store campaign tags to tracker URLs.

  3. Validate the complete journey

    Test the published link with your provider’s tools and real devices before using it in a live campaign.

Pass parameters when the journey needs them

Optional parameter passthrough forwards incoming URL parameters to the saved destination. This can support a personalized link from your website. Turn it on deliberately and validate which values your tracker receives.

Questions about this setup

Do I have to use a tracker?

No. Direct App Store and Google Play URLs also work.

Will every tracker domain work?

GoToApp accepts supported provider hosts. A custom tracker domain may need ownership verification. Validate your exact URL during setup.

Use the same link setup elsewhere

Websites, shops & booking

Send visitors to your own website, product page or booking page. No mobile app required.

Quizzes, funnels & checkout

Link to a quiz, signup flow or checkout on your verified domain. Keep the funnel you already use.

Email, SMS & messages

Use a managed link in newsletters, SMS and messages, leading to your website or app.

One link, both stores

Share one URL for your iOS and Android app. GoToApp sends visitors to the destination you set for their device.

Ads & creator campaigns

Give ads, creators and launches separate links to your website or app. Compare requests for each placement.

Social & bio links

Link to your website, offer, quiz or app from a bio, Story or message.

QR & printed materials

Put a GoToApp link in a QR code for a website, menu, booking page or app. Update destinations without reprinting.

Web-to-app funnels

Use one app link at the end of a landing page, quiz or web purchase flow, with destinations for iOS and Android.

Open an installed app

Add an existing app deep link to your GoToApp setup. The router can attempt to open it before continuing to the store.

App Store A/B tests · Pro

Split a campaign link between up to four App Store pages. Set probabilities in GoToApp and compare page performance in App Store Connect.

Plan, test and measure

Practical guides for the work around your link.

Choose the right kind of app linkTest before sharingMeasure the campaign

Browse all link guides

Create your first link

Create your free link

Free includes up to 3 projects for websites, funnels or apps.