Instagram bio link for an iOS and Android app
Use a shared download link in your Instagram profile so iPhone and Android visitors can reach different app stores.
19 October 2026 ยท PAD team
On this page
Choose a direct download or a choice page
If the profile promotes one app, a device-routing URL gives visitors a short path to its store listing. If the profile promotes several products, put that URL behind a clearly labelled download button on your existing bio page. GoToApp supplies the app link; it does not build a multi-button bio page.
Configure the destinations
- Add your actual App Store and Google Play listing URLs to the app in GoToApp.
- Set a website destination for desktop visitors and people whose device cannot be identified reliably.
- Create a separate path for the profile, such as /instagram-bio. Use a different path for Stories or paid campaigns.
- Add the shared HTTPS address using the links control in your Instagram profile. Interface labels can vary by version.
Check the published profile
Open the profile as a visitor on iPhone and Android and tap the published link. Pasting it into Safari or Chrome skips the Instagram browser and does not test the same journey. If you use an intermediate bio page, test its download button too.
| Check | Expected result |
|---|---|
| iPhone | The correct App Store listing or a usable continuation button |
| Android | The correct Google Play listing or a usable continuation button |
| Desktop | Your configured website |
| Campaign label | The intended store or attribution-provider parameter survives the route |
Read the results
A path identifies the placement you assigned to it. A detected Instagram source identifies browser context when available; it cannot reliably distinguish a bio tap from a Story tap. Recorded requests can include link previews and repeat visits. Use store analytics or an attribution provider for downloads.
For a reproducible check, follow the Instagram test worksheet. Keep the original address when updating destinations so previous mentions continue to work.
Set up your link
Set up social profile routing, or compare one link for both stores.
Questions
Do I need two links in my Instagram bio?
You can use one device-routing link with separate iOS, Android and website destinations.
Can GoToApp tell a bio tap from a Story tap?
Use separate link paths for those placements. Browser detection alone does not reliably distinguish them.
Create a GoToApp link with your destinations, then test it on the devices and channels you plan to use. Free for up to three projects.