One QR code for App Store and Google Play

Encode a device-routing link in a QR code so the same printed code can lead to the appropriate app store.

19 October 2026 · PAD team

Use a permanent address

Create the GoToApp link first, then encode that exact HTTPS address with a QR generator. GoToApp provides the destination link; it does not currently include a QR image generator. Save the exported image and the address it encodes together so your team can verify future print runs.

Before you print

• Configure App Store, Google Play and a desktop website destination.
• Use a dedicated campaign path such as /poster-lobby rather than reusing an unrelated ad link.
• Scan the exported artwork on iPhone and Android using the normal camera app.
• Test the physical proof at its intended size, distance and lighting. Keep a readable URL beside the code.
• Check that the QR tool encodes your GoToApp URL directly, or understand any extra redirect service it inserts.

Change the destination later

When a store URL changes, edit the app destinations in GoToApp. The printed code still contains the same shared link. Destinations are shared by links belonging to that app: review other campaigns before changing them.

Measure the placement

Separate paths help compare poster, packaging and event traffic. Recorded requests can include repeat visits and automated requests. They are not unique scans, installs or a verified count of people standing near the poster. Use store analytics or your attribution provider to investigate downloads.

Set up your link

Configure a QR campaign destination. Read one link for both stores before choosing your fallback.